01
Custom software
Replace the spreadsheet or workaround your team relies on with a tool built for the job.
Software and AI for owner-led businesses
Stop doing the manual work you shouldn’t be doing.
We find the work your team still does by hand, price what it costs you a year, and build the software and AI agents that take it on.
You own the custom code and documentation. Hosting, licences and support are agreed upfront.
The handover
The work still gets done. Your team stops doing it by hand.
We build the repeatable steps into software. Your team checks exceptions and approves the decisions that need judgement.
01
Work arrives
02
Software prepares it
03
A person reviews
04
Approved work continues
Customer question
Draft reply
YouAwaiting approval
Example workflow
What we build
Custom software, AI workflows, websites and marketing.
02
AI workflows
Prepare product content, draft replies and flag sales follow-ups for your team to review.
03
Websites and marketing
Build and improve your website and the work behind campaigns, content and product imagery.
04 · Tailored build
Business dashboard
Bring agreed workflows into one view, with an owner, a next action and approval points.
A tailored build around your systems, developed in stages.
Example dashboard
Explore the business dashboardOperating experience
Built from running businesses.
Inverted is run by Jacob Bytom. His work spans ecommerce brands, distribution and an agency, including custom tools for stock, pricing and day-to-day operations.
Read the operator story- Stock
- Sales
- Competitor prices
- Reorder signals
Inventory and pricing in one place
An internal tool brings stock, sales, competitor prices and reorder signals into one working view.
How we work
An audit, a focused build or ongoing work.
A
The Inversion Audit
Map manual work within an agreed scope, estimate its annual cost and rank what is worth building.
£1,500–£6,000 +VAT · Two weeks
See the auditB
The Inversion Sprint
Rebuild one agreed workflow into a working system, with documentation, training and handover.
From £6,500 +VAT · One agreed workflow
Discuss a sprintC
Fractional AI Operations
Ongoing development and support for the systems we build, with priorities and capacity agreed together.
Discuss ongoing workWe agree the scope and price before work starts. A wider dashboard or website project is scoped separately.
Questions
Your systems. Your control.
Do we have to replace our existing software?
We start with what you have and check access before agreeing what can connect. Keep the tools that already do their job.
What happens if we stop working together?
You keep the commissioned code and documentation. Continued operation still needs hosting, third-party services and maintenance. We agree handover in the proposal.
Who controls what the software does?
We agree the rules with you before building. Money, prices and customer commitments need clear human approval points.
Tell us where the work gets stuck.
Which tools do you use, and what would you like to change?
A short email is enough to start the conversation.